The argument in favor of using filler text goes something like this: If you use real content in the Consulting Process, anytime you reach a review point you’ll end up reviewing and negotiating the content itself and not the design.
FourFourTwo was launched in 1994 on the back of a World Cup that England hadn’t even qualified for. It was an act of madness… but it somehow worked out. Our mission is to offer our intelligent, international audience access to the game’s biggest names, insightful analysis, and a bit of a giggle. We unashamedly love this game and we hope that our coverage reflects that.